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Why Consider

When it comes to sales in the B2B market, if there's a gap between "where you are" and "where you want to be", JV/M - through it's family of services - can help. But before we talk about how we can help, let's look at what we mean by closing the gap between "where you are" and "where you want to be."

We can help you close the gap between where you are and where you want to be

Potential B2B Sales Gaps

In brief, there are two types of gaps between "where you are" and "where you want to be" that can exist with respect to sales in the B2B market:
  • The first type is called a Trouble Gap, where your sales are below some minimum level you need in order to achieve your profitability objectives.

  • The second type is called a Growth Gap, which is where you're doing okay with regard to profitability, but you want to do better. And so you set a stretch objective for sales that you want to achieve.
[In case you're curious]

As you can see in the charts above, in either case, Trouble or Growth, there can be a gap between "where you are" and "where you want to be" (i.e. between your actual sales and your target sales) that needs to be closed.

That's where we come in, because we can help you increase your sales - whether you're in trouble, or you just want to do better than you're doing now. [more] is a service of JV/M, Inc.
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